So you want to sign at an event? Here are some things I’ve learned

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So you want to sign at an event? Here are some things I’ve learned

Great Post About Attending An Event As An Author

Kobo Writing Life

By Chelle Bliss

There’s been a lot of buzz about author events recently and I wanted to throw a couple things out there. There are so many misconceptions, unrealistic hopes, and harsh realities that many do not understand.

Here are a few questions I’ve been asked and what I’ve learned thus far.

  1. Am I going to make money at an event?

No! Most events are expensive, unless they’re near your hometown and there’s no need to pay for travel expenses. If traveling far from home, the cost of an event can climb quickly.

If you’re an author and expect to make money at an event… think again.

Let me break down the expenses of my last event in Nashville.

My Out of Pocket Costs for myself and my assistant:
Hotel: $500
Airfare: $800
Food & Misc: $500
Table Fee (yes, authors pay to attend): $250
Cost of Books & Swag: $2,300

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2 responses »

  1. Thanks for the share. I found most of her points really helpful. I do bring my narrator to events, because I want my readers to hear his voice. As a handsome actor, it doesn’t hurt my sales in either books or audios at all! But breaking even? Not much. About 2 a year do that.

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